Key takeaways
- One agent per campaign: Each campaign gets its own agent, linked to the exact ads that campaign is running.
- It sees how the ads are doing: Every agent tracks its campaign's spend, clicks and cost per lead, and adjusts its outreach to the ad each lead came from.
- Every channel the lead uses: WhatsApp, Meta messages, phone calls, email and SMS.
- A clean handover to your team: Agents keep following up on their own schedule.
- Works with your CRM, or ours: Momentum works inside the CRM you already use, or runs on Rapport, our sales CRM, so the agents and your pipeline share one record.
You pay for the clicks, then most of the leads never get a real conversation. Ads bring people in faster than a sales team can reach them. Follow-up stops after one try, and nobody connects which ad a lead came from to what to say next.
Momentum was built to close that gap.
One agent per campaign
Each campaign gets its own agent, linked to the exact ads that campaign is running. It works only the leads those ads bring in, so the conversation starts from what the person actually clicked on.
It sees how the ads are doing
Every agent tracks its campaign's spend, clicks and cost per lead, and adjusts its outreach to the ad each lead came from.
Every channel the lead uses
WhatsApp, Meta messages, phone calls, email and SMS. The agent meets each lead wherever they replied, and it can call and talk, not just send text.
A clean handover to your team
Agents keep following up on their own schedule. When a lead is ready, the right rep gets a brief with the full conversation and the ad it started from, so they never open with "how can I help?"
Works with your CRM, or ours
Momentum works inside the CRM you already use, or runs on Rapport, our sales CRM, so the agents and your pipeline share one record.